Creative Content Manager (Copy-Based)

The Creative team within the Strategy & Innovation office is dedicated to building new and successful brands that resonate with consumers. Our team collaborates with strategists, analysts, creative technologists, copywriters, and art directors to create compelling concepts, communications, and experiences across Vinamilk corporate brand and sub-brands.

We are seeking a talented and visionary Creative Director (Copy) to join our dynamic team. This role is crucial in shaping the voice and narrative of Vinamilk and its sub-brands across various platforms. You will lead the development of brand docs, campaign ideas, copywriting, and content writing. This role reports to the Head of Strategy & Innovation.

Main Responsibilities

• Lead Creative Team: Oversee and inspire a team of copywriters, content creators, and other creative professionals.

• Creative Vision: Conceive and implement concepts, guidelines, and strategies in various creative projects, with a focus on copy.

• Campaign Leadership: Lead and execute advertising campaigns, focusing on concept development and copywriting, working with internal teams or agencies.

• Mentorship: Train and guide team members, fostering a collaborative and innovative work environment.

• Cross-Discipline Collaboration: Lead cross-discipline collaboration related to brand experience, including Marketing, Web, App, Internal Communication, HR, and Product teams.

• Brand Voice: Develop and maintain a consistent brand voice across all marketing materials and platforms.

• Project Management: Manage multiple projects simultaneously, ensuring deadlines and KPIs are met.

• Quality Control: Review and approve all written materials before they are published.

Qualifications

• Experience: Proven experience as a Creative Director or in a similar creative role, with a strong background in copywriting.

• Creativity: A strategic thinker with a passion for creativity and innovation, particularly in crafting compelling copy.

• Skills: Exceptional writing and editing skills, with a keen eye for detail. Proficiency in content management systems and marketing software.

• Leadership: Outstanding leadership and organizational skills with the ability to motivate and manage a creative team.

• Education: BSc/BA in advertising, communications, journalism, or a relevant field; MSc/MA is a plus.

• Communication: Excellent interpersonal and communication skills, both written and verbal.

• Fluency in English is compulsory.

Application:

• Should you be interested in this position, kindly send your profile and cover letter to email: sio_hr@vinamilk.com.vn (Recruitment Team – HR Dept.) Thanks for your attention and application!

• Please note that only qualified profiles will receive a reply and be contacted for an interview due to the large of number of applications Vinamilk receives. Thanks for your attention and application!